Affiliate Summit East 2010 Recap
Posted on : 19-08-2010 | By : RohailR | In : Affiliate Marketing
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Well that marks the end of another Affiliate Summit.
NYC is as usual consistent with suite parties, rooftop parties, and its fair share of strippers.
On the business side of things, however, it seemed like there was a shift in the presence of networks, advertisers, and affiliates alike. Many networks downgraded the size and flashiness of their respective booths from previous summits and some networks chose to opt out of a table completely. This isn’t to say it might not be worth the return as different networks have varying objectives. Just an observation. EliteClicksMedia had a huge suite at The London which was cool and they kept the party going. It was cool to have a chance to talk with them and meet up with others in the industry.
Started Monday off with lunch with one of my AMs. Following that, I hit up a couple of sessions with one of them talking about marketing on Android devices given by Michael Martin from MobileMartin.com and the other by the founder of 99designs.com, entitled “Crowdsourcing.” Definitely learned a lot at both sessions and was especially impressed by how quickly Android devices are taking over the market share. We hear a lot about mobile marketing, but Michael’s session definitely helped make it clear that mobile users aren’t searching for anything – they’re more about finding things right away [think local] – and what that means in our efforts to approach mobile users.
Monday night was the Neverblue and CPX Interactive party at Good Units @ Hudson Hotel. The set up was kinda cool and unlike anything I’ve seen before – the club reminded a lot of people of what their high school gym looked like. It was a clever concept though and the place was decently packed. We left early though and headed to Clickbooth’s party at Hudson Terrace. This place had open bar and less people, but it was definitely a good time. Ian Fernando got to break it down and sober Kris Trujillo from CashTactics.net made sure we knew where we were at. Good times, shout out to both of them as well as Benny Tejeda who unfortunately had to dip early. It’s good to know that there are some good people in the industry. Great hangin with all of you.
Good Units @ Hudson Hotel
Neverblue
Good Units
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Thanks for coming out to the conference.
As far as the size, this was the biggest Affiliate Summit East with over 3,500 people, and more than 300 exhibitors, between the booths and tables.
holla! I hope them videos or pics dont go no where…
Hey Shawn, thanks for hosting Affiliate Summit as always.
Wow that’s amazing. It was definitely a huge event this year and I’m not surprised that it was the biggest ASE thus far. I saw a lot of new networks coming into the picture and that can only mean the industry is still growing. Looking forward to ASW!
Ian – lol I don’t have any of those pics or vids, that’s all Mr. NickyPapers lol.
I have the video. The footage is pretty dark. I’ll get that content over to Ian shortly. It’s my to-do list!